Marketing Director

Marketing  Director 

Job Type:      Permanent

Location:       London (Hybrid)

Salary:           £150,000 DOE  

Consultant:    Mags Rendle  

The Organisation

TDRC are excited to be once again working with a celebrated Financial Services business who are helping their 800+ clients to confidently navigate regulation in a way that will keep their vision and objectives intact.

They have been supporting their clients for 20 years with their compliance obligations. Supporting their commercial success, whilst actively working with them to build compliance into what they do on a day-to-day basis.

Their clients include wholesale investment firms (including hedge funds, private market firms, corporate finance and brokers), capital markets (including asset managers and broker/dealers), wealth management, payment services and crypto assets, consumer credit and insurance and lending.

Scope of the Role:

As the Marketing Director you will play a pivotal role in shaping and executing the marketing strategy of our private equity-backed compliance professional services and technology company. With ambitious plans to accelerate turnover and expand into multiple international jurisdictions, you’ll lead a dynamic marketing function, develop the company's brand, and drive business expansion through both organic and non-organic growth initiatives.

This role is for someone who combines strategic thinking with hands-on execution, who can take the reins and build, develop and manage an internal team partner to drive market leading brand visibility and growth. There is significant opportunity for progression into a into a Chief Marketing Officer role.

Role Purpose:

To lead the marketing function and create and implement a forward-thinking marketing strategy that accelerates growth, strengthens the company’s competitive position and supports the company’s ambitious expansion goals. The role encompasses strategic leadership, hands-on campaign execution, team development and cross-functional collaboration to drive new business opportunities.

Key Success Factors:

Achieve brand recognition and market leadership in key target sectors

Effective execution of marketing strategies that contribute to revenue growth

Establish a strong digital marketing presence and lead generation capability

Develop a creative and high-performance marketing team

Growth in customer base and market share

Key Responsibilities:

Develop and own the company’s marketing strategy in collaboration with senior stakeholders that aligns with business objectives

Partner with sales and operational teams to ensure a cohesive go-to-market strategy

• Lead market analysis to identify growth opportunities and optimise the marketing approach
• Lead branding, content, demand generation and digital marketing initiatives
• Lead brand development and messaging to differentiate the company in a competitive market
• Strengthen the company's brand presence across various channels, including digital, events, and media
• Lead multi-channel marketing campaigns to support sales objectives
• Implement a data-driven approach to measure and improve marketing performance
• Identify market trends and client insights to inform strategy
• Lead and develop a small high-performing marketing team
• Maintain an external perspective on market trends and competitor activities
• Partner with the People function to create and execute a compelling employer brand that aligns with the company’s strategic goals
• Act as the lead contact with an appointed PR Agency, to identify and media train key spokespersons within the company, initiate, co-ordinate and sign off on company press releases
• Ultimate responsibility for sign off on design and layout of the website, as well as all copy, oversee updates and edits
• Ultimate responsibility for creating and signing off social media strategy and ensuring greater company exposure and engagement

Person Specification:

• Proven experience in a senior marketing role, preferably within a PE-backed or high-growth company
• Marketing/Business degree
• A track record of delivering successful marketing campaigns and driving brand growth
• Strong understanding of digital marketing strategies and lead generation technique
• Ability to work cross-functionally and influence at the C-suite level
• Experience in team development and leadership
• Passion for staying ahead of marketing trends and a proactive approach to continuous improvement

Key Competencies and Skills:

• A dynamic and creative marketing leader with a passion for growth and innovation
• Strong business acumen and the ability to translate strategic goals into effective marketing initiatives
• High energy, hands-on approach with the ability to lead by example
• Excellent communication and stakeholder management skills at C Suite level
• A strategic thinker with the ability to execute at a tactical level
• Results-driven, with a strong focus on measurable outcomes
• Creative, energetic, and comfortable working in a fast-paced environment
• Excellent stakeholder management and communication skills

Benefits:

This is a Great Place to Work employer and recognised as being one of the UK’s Best Workplaces for Women. We offer our team, the following benefits:

• Generous annual leave entitlement
• Hybrid working from our London, Cannon Street office
• Ability to work from abroad (up to 21 working days per year)
• Life Insurance scheme
• Full family Private Medical Insurance and Health Cash Plan
• Unlimited one to one coaching with an external professional coach
• Employee Benefits Platform, including Cycle to Work Scheme and Pluxee Spree Card
• Tusker Salary Sacrifice Car Scheme
• Employee Assistance Programme (including counselling sessions)
• Pension Scheme
• Volunteering, fundraising and fun company events

Apply below And Mags will be in touch to discuss the role further.

The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.

To apply for this role please contact us at:

Mags Rendle    

0203 640 2133

mags@digitalrecruitmentcompany.com

www.digitalrecruitmentcompany.com